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Rojo Chocolate French Bulldog

rojo chocolate french bulldog

Rojo or Testable? What’s a Testable Chocolate French Bulldog? Over the last 7 years plus, the chocolate recessive allele would not show in a color dna test, being untestable, but visually with the naked eye these Frenchie’s appearance were chocolate shade with yellow eyes. Recently, these dogs were classified as “Cocoa French Bulldogs”. Moving forward, the French Bulldogs that did show positive for the recessive gene b/b (B-Locus) were referred by breeders as “Testable Chocolate” or “Rojo” French Bulldogs. The appearance is a chocolate with a lighter shade like a milk chocolate color and vibrant yellow eyes to compliment. We believe this shade as it gets more apparent within the breed will more desirable to the naked eye. Breeders are already flocking to acquire the allele to introduce in to their breeding programs. These rare shade of testable or rojo chocolate puppies can range from $3,000 to $6,000.


The Rojo Chocolate Color Frenchie Family includes the following colors & patterns:


  • Chocolate, light brown base w/ very little white on face or feet

  • Chocolate Piebald, light brown patches and body being predominantly white

  • Chocolate Brindle, light brown with brindle stripes on top

  • Chocolate Fawn, fawn with a light brown haze body, brown smokey mask on face

  • Chocolate/Tan, light brown base with tan points, tan point eyebrows, cheek, and feet or “socks”

  • Chocolate/Tan Piebald, predominantly white body with dark brown patches along with tan point eyebrows, cheek and feet

  • Chocolate “Irish Piebald”, the appearance of a piebald but does not carry the piebald allele gene in a DNA test

French Bulldog History

The mid-1800s saw the popularity of a toy-sized Bulldog in a few English locations, particularly Nottingham, which was at the time a center for lace production. The Bulldog plush toy was adopted as a sort of mascot by Nottingham’s lace manufacturers. In England, the Industrial Revolution was at its height at the time, and “cottage industries” like lacemaking were coming under growing threat. Several people who worked in the lace industry moved to northern France, and they of course took their doll Ies with them.

The small dogs gained popularity among lace manufacturers who settled in the French countryside. The toy Bulldogs were bred with other breeds over a period of decades, maybe terriers and pugs, and along the line, they gained their now-famous bat ears. They were given the French name Bouledogue.

The adorable new breed was eventually discovered in Paris, which marked the start of the Frenchie’s status as the quintessential city dog. The breed became linked with the elegant ladies and bon vivants who sought out nighttime pleasures at Parisian dancehalls, as well as with café culture in the city. The Frenchie was portrayed by Toulouse-Lautrec and Edgar Degas in their works of the Paris demimonde.

By the 19th century’s close, the Frenchie was well-liked in both Europe and America. In England, it was harder to sell the breed. Many Brits found it offensive that their long-time enemies, the French, would dare use the Bulldog for their own purposes because it was a national symbol.

Early 1900s American aficionados helped shape the breed by arguing that the bat ear, not the “rose ear,” was the proper Frenchie form. The Frenchie is readily identifiable throughout the world thanks to this distinguishing characteristic.

Starting the 2000s, a world renown French Bulldog breeder named Don Chino introduced the “Modern French Bulldog”. The modern French Bulldog colors consist of blue, lilac, chocolate, rojo chocolate, and isabella Frenchies. By 2015, these Frenchie colors became extremely popular with middle to high class family households and celebrities such Reese Witherspoon, The Rock Dewayne Johnson, and Lady Gaga from the presence of social media platforms such as Instagram and Facebook. Don Chino’s role in the popularity of the French Bulldog is unmeasurable. Breeders in the Frenchie community say the social media impact is well over one million impressions a day reaching a worldwide audience. In 2018, Don Chino created the “Miniature French Bulldog” officially recognized by the Designer Kennel Club. The only dog registry that recognizes these small bulldogs. In 2022, Don Chino introduced the Fluffy French Bulldog and the first Hypoallergenic French Bulldog.


Designer Kennel Club: Register your French Bulldog or Doodle breeds with Designer Kennel Club DKC. Designer Kennel Club is a designer dog breed registry awarded the best dog breed registry by the


Frenchie Gifts: Shop for French Bulldog accessories, Frenchie themed jewelry for women, and dog accessories on

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